As a part of the General Plan Update, the City of Fremont hosted workshops for envisioning the future of Fremont Boulevard, the City’s main commercial and transportation corridor.
Along its nine miles, Fremont Boulevard is a vital connection traveling the length of the community, passing through major neighborhood districts and several town centers. However, the street’s identity as a corridor is weak.
The project served multiple purposes for the City. It allowed the city to develop a vision, informed by public input, for the whole of Fremont Boulevard. Too, it identified specific streetscape ideas that could improve the appearance and identity of the corridor. Finally, it allowed for the creation of prototypical ideas for development that could be applied elsewhere in the city, along other arterials. Four segments were chosen along Fremont Boulevard to focus discussion. The design team tested ideas for each of the segments and presented their findings at a community workshop where the public had an opportunity to ask questions and provide input. The resulting report recorded the materials presented and public comments from both workshops.
Role: Map design, document layout
Firm: Field Paoli Architects